If your marketing feels busy but revenue still fluctuates month to month, the issue isn’t effort, it’s strategy…
Does any of this sound familiar?
Either you, employees, or agencies execute tasks but no one owns the strategy
You're investing in marketing but results still feel inconsistent
Your social media, ads, and emails are not bringing in more customers
You're still too involved in day-to-day marketing decisions
How Much Time and Money You'll Save From Us Working Together
Running marketing without a strategic leader can cost a business thousands of dollars and hundreds of hours every month in wasted effort and missed opportunities. Here's what hiring me changes:
Time Savings
Stop juggling multiple freelancers, agencies, and marketing channels — I own the strategy and oversight, freeing you to focus on running your business.
Avoid trial-and-error campaigns: instead of spending 5–10 hours per week experimenting, you get a clear roadmap and prioritized actions.
Streamline decision-making: no more endless meetings and back-and-forth approvals — marketing moves forward faster and smarter.
Money Savings
Avoid costly mistakes: poorly targeted ads, low-converting funnels, and inconsistent campaigns can drain $5K–$20K+ per month for businesses at your scale.
Reduce overhead: hiring in-house staff and/or a full-time CMO can cost $150K–$250K/year. With me, you get executive-level strategy for a fraction of the cost.
Maximize ROI: every campaign, funnel, and marketing initiative is aligned with revenue growth, ensuring marketing spend produces predictable returns.
The Bottom Line
By working with me as your Fractional CMO, you:
Save hours each week that would otherwise be wasted managing marketing execution
Avoid thousands in wasted ad spend and agency misalignment
Gain predictable revenue growth without adding full-time overhead
Strategic Marketing Leadership — Without Hiring a Full-Time CMO
I’ve spent over 10 years working in marketing, helping businesses grow through both strategy and execution.
Throughout my career, I’ve worked with 100+ businesses across a wide range of industries and stages, including:
Local service businesses
E-commerce brands
Professional service firms
Startups and founders
Established small and mid-sized companies
My experience spans nearly every major marketing channel, including:
Social media strategy and management
Search engine optimization (SEO)
Email and SMS marketing campaigns
Paid advertising (Meta & Google Ads)
Lead generation funnels
Website optimization and conversion strategy
Print and digital marketing collateral
Full marketing strategy development
Because I’ve worked both inside businesses and alongside founders, I understand the real challenge most companies face
What a Fractional CMO
Actually Does
A fractional CMO acts as your company’s strategic marketing leader, without the cost of a full-time executive or a large team of in-house marketing staff.
Instead of juggling disconnected tactics, we build a growth system that aligns marketing with revenue.
THIS INCLUDES:
Revenue growth strategy
Marketing channel prioritization
Campaign planning and execution
Team or agency oversight
Funnel and conversion optimization
Long-term marketing roadmap
The goal isn't more marketing.
The goal is marketing that drives consistent growth.
Who This Is For
The Marketing Momentum Lab is designed for business owners who are ready to approach marketing more strategically.
It’s likely a good fit if:
Your business is already generating revenue but growth feels inconsistent
You’ve tried multiple marketing tactics but results feel scattered
You work with freelancers or agencies but strategy still falls on you
You want marketing that supports predictable growth, not constant experimentation
You’re ready to invest in marketing that actually drives revenue
Why I’m Passionate About This Work
I’ve spent over a decade working in marketing and helping businesses grow. But becoming a founder myself changed the way I look at marketing entirely.
As a mom, I bootstrapped two businesses in less than a year.
One was a product-based business built around a baby product invention, and the other was my marketing company, Sun Kissed Media.
Building businesses while raising two children forced me to become extremely intentional about my time, money, and overall marketing strategy. There was no time to waste on tactics that didn’t drive results.
I also experienced something many founders quietly struggle with, the pressure of figuring everything out alone. Especially for women building businesses, the journey can feel isolating.
You’re managing the business, the growth strategy, the marketing, and often a family as well.
That’s one of the reasons I’m passionate about helping female founders and women-led businesses. Not because women need different marketing but because many incredible women are building businesses without the strategic support they deserve.
If I had access to the right strategic guidance earlier, I know I could have scaled faster and avoided many unnecessary mistakes. Now I help other founders do exactly that.
Why Most Marketing Efforts Don’t Produce Consistent Results
Most businesses believe they have a marketing problem.
In reality, they usually have a strategy problem.
Without a clear strategy:
Social media becomes random posting
Ads become expensive experiments
Email campaigns feel inconsistent
Agencies execute tasks without driving growth
Marketing only becomes effective when every channel is working toward one clear growth strategy.
That’s exactly what a fractional CMO is responsible for.
